Brief Look at Some Businesses Based on Shared Social Experience, A

by Rawn Shah

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This is the eBook version of the printed book.

This Element is an excerpt from Social Networking for Business: Choosing the Right Tools and Resources to Fit Your Needs (9780132357791) by Rawn Shah. Available in print and digital formats.

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Lessons from some of today’s most innovative social businesses: last.fm, LinkedIn, and many more.

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Last.fm offers the equivalent of Web radio stations, with a social aspect that provides innovative customer value: Whenever a listener chooses or plays a song, last.fm uses this as input to future recommendations. To re-create the continuous streaming experience of traditional radio stations, it automatically chooses the next song to play, using its members’ collective preferences and choices to suggest similar artists and bands....

  • ISBN10 0132102420
  • ISBN13 9780132102421
  • Publish Date 30 April 2010
  • Publish Status Permanently Withdrawn
  • Out of Print 11 December 2023
  • Publish Country US
  • Publisher Pearson Education Limited
  • Imprint Addison Wesley
  • Format eBook (EPUB)
  • Pages 10
  • Language English