Talk is Cheap: Promoting Your Business through World of Mouth Advertising

by Godfrey Harris and G.J. Harris

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This guide demonstrates how to make your customers your most ardent advertisers. It proposes nearly 200 ideas and techniques that will make customers generate positive word-of-mouth advertising, and different ways to prevent negative comments from damaging your business. The authors explore various techniques for promoting customer satisfaction and demonstrate how to use them effectively. All ideas are inexpensive, and beneficial to the business image.
  • ISBN10 0935047123
  • ISBN13 9780935047127
  • Publish Date 1 October 1991
  • Publish Status Unknown
  • Publish Country US
  • Imprint Americas Group Publications,U.S.
  • Format Paperback
  • Pages 136
  • Language English