Marketing Management

by Douglas J. Dalrymple

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  • ISBN10 0471233145
  • ISBN13 9780471233145
  • Publish Date 16 September 2002 (first published 16 October 2001)
  • Publish Status Unknown
  • Publish Country US
  • Imprint John Wiley & Sons Inc
  • Edition 7th Revised edition
  • Format Hardcover
  • Language English