FT Promo Strategy Bites Back

by Henry Mintzberg, Bruce Ahlstrand, and Joseph B Lampel

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  • ISBN10 1405822031
  • ISBN13 9781405822039
  • Publish Date 23 February 2005
  • Publish Status Out of Print
  • Out of Print 7 June 2005
  • Publish Country GB
  • Imprint Financial Times Prentice Hall
  • Language English