Europe's most successful strategy textbook with combined total sales of more than 500,000 covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy. This Value Pack includes student access to a dynamic Online Course, specially created to facilitate active learning. Perfect for instructors wanting to deliver more of their course content via the Web, enrich their students' learning experiences using cutting-edge technology, and/or reach more students via distance learning. This ready to use material is available specially referenced to your textbook.
- ISBN10 0273676636
- ISBN13 9780273676638
- Publish Date 8 July 2002
- Publish Status Out of Print
- Out of Print 22 February 2005
- Publish Country GB
- Imprint Financial Times Prentice Hall
- Edition 6th edition
- Pages 1120
- Language English