Weekend MBA for Dummies

by Richard Pettinger, Peter Economy, and Kathleen Allen

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Packed with info on today's hottest business trends

Boost your management skills and put yourself on the fast track to success

A graduate MBA programme gives you the business expertise you need for success. But what if you don't have the time or money to take a full MBA course? That's where this friendly guide comes in. Packed with UK and global examples of best practice in finance, marketing, entrepreneurship, e-commerce, and other business school topics, it's just what you need to turbocharge your career.

* Motivate employees and build great teams
*

Understand financial fundamentals
*

Create effective marketing plans
*

Come out ahead in negotiations
*

Make the Internet work for you
  • ISBN13 9781119963486
  • Publish Date 16 July 2013 (first published 13 April 2007)
  • Publish Status Cancelled
  • Publish Country US
  • Publisher John Wiley & Sons Inc
  • Imprint Standards Information Network