The goal of this text is to provide a unifying framework for managerial decision-making around the theory of the firm. The text integrates traditional managerial coverage with modern management techniques and theory - all within the context of the global economic realities of international production and distribution. An abundance of case studies, illustrations and examples enrich and extend the analysis. Coverage has been expanded to include some of the latest developments in the field, including strategic behavior, the virtual corporation, reengineering, broadbanding, the learning corporation, and networking.
- ISBN13 9780070571150
- Publish Date 31 December 1995
- Publish Status Out of Print
- Out of Print 16 April 1999
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Professional
- Edition 3rd edition
- Format Hardcover
- Pages 723
- Language English