Cannibals with Forks: Triple Bottom Line of 21st Century Business

by John Elkington

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Elkington convincingly argues that future market success will often depend upon a company's ability to satisfy the three-pronged fork of profitability, environmental quality, and social justice. This lively and practical guide outlines the seven great "sustainable" revolutions that are already unfolding, showing how business leaders should respond and profiles some of the world's best-known companies including Nike, Wal-mart, Levi Strauss, Volkswagen, Texaco, Intel, Volvo, Dow Chemical, Electrolux, Novo Nordisk, and Shell.
  • ISBN10 190096127X
  • ISBN13 9781900961271
  • Publish Date 1 October 1997
  • Publish Status Out of Print
  • Out of Print 30 November 2001
  • Publish Country GB
  • Publisher John Wiley and Sons Ltd
  • Imprint Capstone Publishing Ltd
  • Format Hardcover
  • Pages 416
  • Language English