Consumer Behavior Theories: Convergence of Divergent Perspectives with Applications to Marketing and Management

by Rajagopal

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  • ISBN10 1947441140
  • ISBN13 9781947441149
  • Publish Date 28 February 2018
  • Publish Status Active
  • Publish Country US
  • Imprint Business Expert Press
  • Format Paperback (US Trade)
  • Pages 196
  • Language English