New Business: Next Steps: The all-in-one guide to managing, marketing and growing your small business

by Ed Goodman and Ann Hawkins

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‘Refreshingly clear. Answers all those questions that entrepreneurs keep asking.’

Robert Craven, author, Bright Marketing and Kick-Start Your Business

 

 

So you've launched your new business. But what do you need to do now to make sure it succeeds?

 

This all-in-one guide will help you make sure your fledgling enterprise becomes a successful business.

 

Packed with all the practical, valuable and insightful guidance you need on sales, marketing, finance, service, technology and much more, each chapter includes:

 

·    Easy-to-apply strategies for business success

·    Insightful case studies from businesses that survived the first five years

·    Helpful exercises and action plans

·    Valuable templates for you to use

 

This is your one-stop shop for everything you need to manage, grow and succeed with your new business.

 

‘Full of very valuable information. This is not theory – but live action in print. Highly recommended.’

Professor Alan Barrell, Judge Business School, University of Cambridge
  • ISBN10 129201766X
  • ISBN13 9781292017662
  • Publish Date 8 January 2015 (first published 1 January 2015)
  • Publish Status Active
  • Publish Country GB
  • Publisher Pearson Education Limited
  • Imprint Pearson Business
  • Format Paperback
  • Pages 224
  • Language English