Three Threats to Brand Relevance: Strategies That Work (J-B Short Format)

by David A. Aaker

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  • ISBN10 1118658094
  • ISBN13 9781118658093
  • Publish Date 1 May 2013 (first published 3 April 2013)
  • Publish Status Cancelled
  • Publish Country US
  • Imprint John Wiley & Sons Inc
  • Format Paperback (US Trade)
  • Pages 52
  • Language English