Managing Across Cultures: Insights from Fiction and Practice

by Sheila M. Puffer

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Book cover for Managing Across Cultures

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This text is designed to supplement or stand alone for an organizational behaviour and/or international management course at the undergraduate level. Managerial insights are provided in three sections: text, readings (management), readings (literature). The works of literature introduce a new way of learning about global culture in a business setting. Culture is the buzzword in international management, but unfortunately academics are not trained in cultural aspects. The use of literature is the easiest way to overcome this deficiency, and has already been popularized by several academics.
  • ISBN10 1557866732
  • ISBN13 9781557866738
  • Publish Date 13 September 1996
  • Publish Status Out of Print
  • Out of Print 8 August 2001
  • Publish Country GB
  • Publisher John Wiley and Sons Ltd
  • Imprint Blackwell Publishers
  • Format Paperback
  • Pages 464
  • Language English