Create Collection Only Annual Editions: Marketing (Annual Editions)

by Nisreen N. Bahnan

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The Annual Editions series is designed to provide convenient, inexpensive access to a wide range of current articles from some of the most respected magazines, newspapers, and journals published today. Annual Editions are updated on a regular basis through a continuous monitoring of over 300 periodical sources. The articles selected are authored by prominent scholars, researchers, and commentators writing for a general audience. Each Annual Editions volume has a number of features designed to make them especially valuable for classroom use: an annotated table of contents, a topic guide, listing of supporting websites, learning outcomes and a brief overview for each unit, and critical thinking questions at the end of each article.
  • ISBN10 1259223205
  • ISBN13 9781259223204
  • Publish Date 1 October 2014
  • Publish Status Active
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw Hill Higher Education
  • Edition 37th Revised edition
  • Format Paperback
  • Pages 224
  • Language English