Kundenbindung im E-Commerce: Personalisierung als Instrument des Customer Relationship Marekting (Wirtschaftswissenschaften)

by Ulrich Muller

Prof Dr Uwe Schneidewind (Foreword)

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  • ISBN10 382440818X
  • ISBN13 9783824408184
  • Publish Date 28 July 2005
  • Publish Status Active
  • Publish Country DE
  • Imprint Deutscher Universitatsverlag
  • Edition 2005 ed.
  • Format Paperback (US Trade)
  • Pages 379
  • Language German