"Strategic Management of Technology and Innovation", 1e, by Melissa Schilling is the first truly comprehensive, rigorous and yet accessible text for the Technology Management course. Unlike existing books for this course, Schilling's approach synthesizes the major research in the field, furnishing students with the requisite knowledge needed to enhance case discussion and analysis.
- ISBN10 0071111956
- ISBN13 9780071111959
- Publish Date 1 July 2004
- Publish Status Out of Print
- Out of Print 17 February 2006
- Publish Country GB
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Education (ISE Editions)
- Format Paperback
- Pages 480
- Language English