Enchanting a Disenchanted World: Revolutionizing the Means of Consumption

by George Ritzer

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Book cover for Enchanting a Disenchanted World

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In this essential guide to how we now `consume′, George Ritzer provides original and probing insights into the new forms and settings of consumer culture. Ranging from hyper-real Disney worlds to the local shopping mall, these studies of the new `cathedrals of consumption′ will be compelling to anyone interested in the cultural and economic importance of consumption in our society.

George Ritzer has established himself as the foremost observer of consumer culture. This is the most important book he has written since his classic work The McDonaldization of Society.

  • ISBN10 0761961011
  • ISBN13 9780761961017
  • Publish Date 31 March 1999 (first published 8 March 1999)
  • Publish Status Out of Print
  • Out of Print 11 December 2011
  • Publish Country US
  • Imprint SAGE Publications Inc
  • Format Hardcover
  • Pages 272
  • Language English