Creativity is an acquired skill, one that improves with practice. Cracking the Creativity Code shows you how!
This book provides a proven method for generating world-changing ideas. It empowers individuals who have given up on their innate creativity, who believe that they have lost their creative powers through years of disuse.
In a light, entertaining style, the authors describe their unique, structured approach to creativity. To bring the reader closer to this lost art, the authors present a 'Zoom in, Zoom out, Zoom in' technique to make 'creation' more accessible to everyone.
Reinvigorate your personal creativity machines-once turned on, it will generate an unending stream of novel ideas that can change the world.
- ISBN10 8132119681
- ISBN13 9788132119685
- Publish Date December 2014 (first published 1 January 2014)
- Publish Status Active
- Publish Country IN
- Imprint SAGE Publications India Pvt Ltd
- Format Paperback
- Pages 168
- Language English
- URL https://uk.sagepub.com/booksProdDesc.nav?prodId=Book244196