Concept of the Marketing Firm: Some Suggested Clarifications and Development (Working Papers in Organization, Management, Innovation & Strategy S., No. 981.)

by John Burton

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  • ISBN10 0704419394
  • ISBN13 9780704419391
  • Publish Date April 1998
  • Publish Status Active
  • Publish Country GB
  • Imprint University of Birmingham
  • Format Paperback
  • Pages 10
  • Language English