The comprehensive coverage of the Sixth Edition equips students with the latest information on e-commerce-concepts, models, strategies, and techniques that can be used to build useful e-commerce applications. The book features several comprehensive and diverse case studies and data on Indian corporations, as well as multinational companies showing success and failure of their Web-based electronic business models. Coverage of a broad range of topics, including the latest developments in technology as well as taxation issues, makes the book a solid introductory text for the rapidly expanding number of courses in e-commerce for the students of business management and commerce at undergraduate and postgraduate level, and also, for the students pursuing courses in computer applications, information technology and computer science engineering.
- ISBN10 8120320891
- ISBN13 9788120320895
- Publish Date 15 August 2004
- Publish Status Active
- Publish Country IN
- Publisher PHI Learning
- Imprint Prentice-Hall of India Pvt.Ltd
- Format Paperback
- Pages 364
- Language English