Online Course Pack:Marketing:An Introduction with OneKey CourseCompass Student Access Kit for Armstrong

by Gary Armstrong and Philip R Kotler

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Marketing: An Introduction, 8/e "Marketing "introduces leading marketing thinking on how customer value is the driving force behind every marketing strategy. OneKey CourseCompass Student Access Kit for Armstrong, 8/e
  • ISBN10 1405854189
  • ISBN13 9781405854184
  • Publish Date 26 September 2006
  • Publish Status Out of Print
  • Out of Print 5 February 2008
  • Publish Country GB
  • Publisher Pearson Education Limited
  • Imprint Longman
  • Language English