"Small Business Management, 4e", takes a practical, down-to-earth approach to planning, organizing, and managing a small business. While based on current research, theory, and practice, the material is presented from a "how-to" perspective, with many practical examples and applications from the business world. This text also explores arguments both for and against owning a small business. All three authors, Megginson, Byrd and Megginson, have had meaningful experience in the "real world" as an owner, manager or employee of one or more small businesses.
- ISBN10 0071212922
- ISBN13 9780071212922
- Publish Date 1 August 2002 (first published 1 January 1994)
- Publish Status Out of Print
- Out of Print 30 May 2009
- Publish Country GB
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Publishing Co.
- Edition 4th Revised edition
- Pages 608
- Language English