Extreme Toyota: Radical Contradictions That Drive Success at the World's Best Manufacturer

by Emi Osono, Norihiko Shimizu, and Hirotaka Takeuchi

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Extreme Toyota offers the first real, comprehensive inside look at what makes one of the world?s best companies run. With unprecedented access to the inner working of Toyota, the authors spent six years researching the company, interviewing hundreds of executives and employees, and discovering the company's secret of success. What they uncovered will surprise you and change the way you think about business. Simultaneously rigidly traditional and seriously innovative, it is precisely those internal contradictions that make the company so successful and admired.
  • ISBN13 9780470378175
  • Publish Date 26 January 2010 (first published 14 May 2008)
  • Publish Status Active
  • Publish Country US
  • Imprint John Wiley & Sons Inc