Introduction to Business Management ninth edition explores the business environment in which we operate. It explains management principles such as planning, organising, leading, and controlling. It also has an in-depth focus on the functional areas of human resources, marketing, public relations, financial management, operations management, and purchasing and supply management.
South Africa's leading introductory business management textbook continues to introduce students from undergraduate and diploma courses, as well as MBA courses, to the dynamics of the organisational environment.
- ISBN10 0199059829
- ISBN13 9780199059829
- Publish Date 2 October 2013
- Publish Status Active
- Out of Print 22 October 2019
- Publish Country ZA
- Imprint Oxford University Press Southern Africa
- Edition 9th Revised edition
- Pages 608
- Language English