Behavioural Finance for Private Banking (The Wiley Finance, #567)

by Thorsten Hens and Kremena Bachmann

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Book cover for Behavioural Finance for Private Banking

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A complete framework for applications of behavioral finance in private banking, Behavioural Finance for Private Banking considers client needs specific to private banking like personal circumstances, objectives, and attitude to risk. This book includes the theoretical foundations of investment decision-making, an introduction to behavioral biases, an explanation of cultural differences in global business, a guide to asset allocation over the life cycle of the investment, and several case studies to illustrate how can be applied. A must-read for anyone in private banking, this book demonstrates how to satisfy client needs.
  • ISBN10 0470779993
  • ISBN13 9780470779996
  • Publish Date 12 December 2008
  • Publish Status Out of Print
  • Out of Print 15 June 2021
  • Publish Country GB
  • Publisher John Wiley and Sons Ltd
  • Imprint John Wiley & Sons Ltd
  • Format Hardcover
  • Pages 274
  • Language English