Globalization of trade and organizational change increase the impact of markets in peoples' lives. But in what ways do markets matter? This book is about how financial analysts, marketing people, corporate leaders and other actors in Western market economies perceive, model, and use markets. It provides an ethnographic window into the cultural processes of contemporary markets; how people employ the market to solve problems, create capital, gain political ends, challenge economic processes, and delineate moral values and responsibilities.
- ISBN13 9781403917577
- Publish Date 6 November 2004
- Publish Status Active
- Publish Country US
- Imprint Palgrave Macmillan
- Edition 2004 ed.
- Format Hardcover
- Pages 243
- Language English