Build an empire step by step
Don't risk a small fortune trying to make a big one. Let acclaimedconsultant Don Debelak show you how to get your exciting newproduct off the drawing board and into the marketplace--withoutlosing your shirt! In this book, you'll learn what every inventorand entrepreneur needs to know about manufacturing techniques,product design, distribution channels, patents, licensing, and cashflow. You'll also discover how to handle some very tricky issuesthat are crucial to your success, including
* Knowing when your product is market ready
* Creating a step-by-step product-to-market strategy
* Adjusting your strategy to changing market conditions
* Finding financial help from investors, manufacturers, anddistributors
* Having manufacturers pay development costs prior tolicensing
Also available from the Entrepreneur Magazine library:
* The Entrepreneur Magazine Small Business Advisor
* The Entrepreneur Magazine Small Business Answer Book
* Guide to Integrated Marketing
* Human Resources for Small Businesses
* Making Money with Your Personal Computer
* Small Business Legal Guide
* Starting a Home-Based Business
* Starting an Import/Export Business
* Successful Advertising for Small Businesses
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See details and coupons in back of book.
- ISBN10 0471157732
- ISBN13 9780471157731
- Publish Date 13 March 1997
- Publish Status Active
- Publish Country US
- Imprint John Wiley & Sons Inc
- Format Hardcover
- Pages 376
- Language English