This "how to" text for aspiring entrepreneurs aims to teach students how to develop business plans, set up, operate and control a small business. It covers business planning, planning implementation, controlling and evaluating performance and global business. Learning aids include chapter summaries, questions and application exercises and situations.
- ISBN10 1426630565
- ISBN13 9781426630569
- Publish Date 16 June 2008 (first published 1 October 1995)
- Publish Status Active
- Publish Country US
- Imprint Atomic Dog Publishing Inc
- Edition 3rd ed.
- Format Paperback (US Trade)
- Language English