Analyzing Social Media Networks with NodeXL offers backgrounds in information studies, computer science, and sociology. This book is divided into three parts: analyzing social media, NodeXL tutorial, and social-media network analysis case studies.
Part I provides background in the history and concepts of social media and social networks. Also included here is social network analysis, which flows from measuring, to mapping, and modeling collections of connections. The next part focuses on the detailed operation of the free and open-source NodeXL extension of Microsoft Excel, which is used in all exercises throughout this book. In the final part, each chapter presents one form of social media, such as e-mail, Twitter, Facebook, Flickr, and Youtube. In addition, there are descriptions of each system, the nature of networks when people interact, and types of analysis for identifying people, documents, groups, and events.
- ISBN13 9780123822291
- Publish Date 14 September 2010 (first published 1 January 2010)
- Publish Status Out of Print
- Out of Print 4 March 2021
- Publish Country US
- Publisher Elsevier Science & Technology
- Imprint Morgan Kaufmann Publishers In
- Format Paperback
- Pages 304
- Language English