Dominique M. Hanssens | Bookhype

Jul 6, 2022

Cover of Marketing and Firm Value

Marketing and Firm Value (Foundations and Trends® in Marketing)

May 30, 2018

Cover of Long-term Impact Of Marketing: A Compendium

Long-term Impact Of Marketing: A Compendium

Apr 5, 2018

Cover of Long-Term Impact of Marketing

Long-Term Impact of Marketing

May 14, 2014

Cover of Market Response Models. Econometric and Time Series Analysis. Second Edition

Market Response Models. Econometric and Time Series Analysis. Second Edition (International Series in Quantitative Marketing, #12)

Oct 1, 2011

Cover of Market Response Models: Econometric and Time Series Analysis

Market Response Models: Econometric and Time Series Analysis (International Series in Quantitative Marketing, #2)

Mar 21, 2007

Cover of Customer Equity

Customer Equity (Foundations and Trends (R) in Marketing)

Jan 1, 2007

Cover of Foundations and Trends: Customer Equity: Measurement, Management and Research Opportunities

Foundations and Trends: Customer Equity: Measurement, Management and Research Opportunities

Jan 1, 2007

Cover of Foundations and Trends

Foundations and Trends

Oct 31, 1989

Cover of Market Response Models

Market Response Models (International Series in Quantitative Marketing, #12) (Econometric & time series analysis)