Serge Timacheff is "ambassador" for the Garrigan Lyman Group in Seattle, a branding and marketing communications/creative services firm where he provides brand development, name development, and strategic communications counsel for a variety of companies seeking to build or expand brands on the Internet. His clients include new startups. Fortune 500 companies such as AT&T and Microsoft, the Desmond Tutu Peace Trust (in Capetown, South Africa), and Perrotti Informatica, a major IT integrator and consultancy in Sao Paulo, Brazil. In addition to providing comprehensive, process-based branding and strategic marketing services with The Garrigan Lyman Group, he is also building a global partnership of brand and creative service firms, and frequently lectures on technology and brand-development topics throughout the U.S. and the world. A former Senior Editor at InfoWorld magazine, he worked over five years with literally hundreds of technology companies launching products and services and is the author of hundreds of articles on a variety of topics, both in technology and general interest areas. He has appeared in a variety of media, including being a guest on The Joan Rivers Show, Computer Chronicles, and CNBC and has published/broadcast hundreds of interviews with a wide range of business leaders, politicians, and celebrities.