81 books
Industrial Products: A Guide to the International Marketing Economics Model
Japan and China: The Meeting of Asia's Economic Giants
Multinational Strategic Management: An Integrative Entrepreneurial Context-Specific Process
Consumer Behavior in Asia: Issues and Marketing Practice
Globalization and East Asia: Opportunities and Challenges
An Export-Import Theory, Practices
International Business Expansion Into Less-Developed Countries
Strategic Networks: The Art of Japanese Interfirm Cooperation
Contextual Management: A Global Perspective
International Marketing: Sociopolitical and Behavioral Aspects
International Accounting Practice Set, An: The Karissa Jean's Simulation
International Management Leadership: The Primary Competitive Advantage
Marketing Issues in Western Europe: Changes and Developments
Market Evolution in Developing Countries: The Unfolding of the Indian Market
New Product Development: Successful Innovation in the Marketplace
The Global Enterprise
Globalization and East Asia
International Retailing Plans and Strategies in Asia
Marketing Issues in Western Europe
Service Industries in Developing Countries
European Perspectives in Marketing
Euromarketing and the Future
The Consumer . . . or Else!
Digital Technology in Teaching International Business