Learn the principles and skills behind consumer behavior in the way that's best for you with Babin/Harris' CB, 9E. Carefully crafted and based on continuous research into the workflows and learning preferences of students like you, CB from 4LTR Press offers an innovative learning experience with printed, online or mobile options. This edition integrates the latest developments, technology and emerging trends in consumer behavior with visually driven content and learning features that address all learning styles.
- ISBN10 0357518209
- ISBN13 9780357518205
- Publish Date 11 February 2021
- Publish Status Active
- Publish Country US
- Publisher Cengage Learning, Inc
- Imprint South-Western College Publishing
- Edition 9th Revised edition
- Format Paperback (US Trade)
- Pages 400
- Language English