The Economics of Higher Purpose: Eight Counterintuitive Steps for Creating a Purpose-Driven Organization

by Robert E. Quinn and Anjan Thakor

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Book cover for The Economics of Higher Purpose

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Two distinguished scholars offer eight steps to help organizations discover and embrace an authentic higher purpose--something that will dramatically improve every aspect of any enterprise, including the bottom line.

What does a lofty notion like purpose have to do with business basics like the bottom line? Robert E. Quinn and Anjan J. Thakor say pretty much everything. Leaders and managers are taught that employees are self-interested and work resistant, so they create systems of control to combat these expectations. Workers resent these systems, and performance suffers. To address the performance issues, managers double down on the coercion, creating...Read more
  • ISBN10 1523086408
  • ISBN13 9781523086405
  • Publish Date 20 August 2019
  • Publish Status Active
  • Publish Country US
  • Imprint Berrett-Koehler Publishers