Negotiating the Big Sale: Super Startegies for Smart Dealmakers

by Gerard I Nierenberg

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Nierenberg--called one of the "eight wise men" in a recent Wall Street Journal article on negotiating--shows how to view bargaining as an ongoing process and teaches salespeople how to take into account the past, present, and future when negotiating a sale.
  • ISBN10 0425138054
  • ISBN13 9780425138052
  • Publish Date 1 April 1993 (first published 1 November 1991)
  • Publish Status Out of Print
  • Out of Print 12 September 2013
  • Publish Country US
  • Imprint Berkley Publishing Group
  • Format Paperback (US Mass Market)
  • Language English