Amazon. Del Computers. General Electric. Each is held up as a shining example of how the use of e-commerce has generated real wealth. But for every success story there are hundreds of expensive failures.What drives the growth of eCommerce? How can businesses create value using eCommerce? How do you implement an eCommerce solution? What does it take to become a major player? This timely report has the answers.
Creating Value Through eCommerce provides a pragmatic assessment of the e-commerce market, enabling you to make decisions about how best to integrate it into your business.
Contents include:
What is e-commerce? Businesses are achieving real benefits form e-commerce The supporting infrastructure is finally being put into place Understanding your e-commerce creates value Which level to operate at Building a sound business case
- ISBN10 0273635816
- ISBN13 9780273635819
- Publish Date 25 September 1998
- Publish Status Out of Print
- Out of Print 6 May 2012
- Publish Country GB
- Imprint Pearson Education Limited
- Format Paperback
- Pages 160
- Language English