Predictably Irrational: The Hidden Forces That Shape Our Decisions

by Dr Dan Ariely

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  • ISBN10 4152091665
  • ISBN13 9784152091666
  • Publish Date 1 October 2010 (first published 1 February 2008)
  • Publish Status Unknown
  • Imprint Hayakawa Publishing/Tsai Fong Books
  • Edition Revised, Expanded ed.
  • Format Paperback (US Trade)
  • Pages 440
  • Language Japanese