SEND: Why People Email So Badly and How to Do It Better

by David Shipley and Will Schwalbe

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Book cover for SEND

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The essential guide or anyone navigating the often overwhelming world of email.

Send—the classic guide to email for office and home—has become indispensable for readers navigating the impersonal, and at times overwhelming, world of electronic communication. Filled with real-life email success (and horror) stories and a wealth of useful and entertaining examples, Send dissects all the major minefields and pitfalls of email. It provides clear rules for constructing effective emails, for handheld etiquette, for handling the “emotional email,” and for navigating all of today’s hot-button issues. It offers essential strategies to help you both better manage the ever-increasing number of emails you receive and improve the ones you send. Send is now more than ever the essential book about email for businesspeople and professionals everywhere.
  • ISBN10 030727599X
  • ISBN13 9780307275998
  • Publish Date 24 August 2010 (first published 10 April 2007)
  • Publish Status Active
  • Publish Country US
  • Imprint Vintage