Professor Hubert Gatignon | Bookhype

Nov 2, 2015

Cover of Making Innovation Last: Volume 1

Making Innovation Last: Volume 1

Jan 14, 2014

Cover of Making Innovation Last: Volume 2

Making Innovation Last: Volume 2

Mar 18, 2011

Cover of Statistical Analysis of Management Data

Statistical Analysis of Management Data

Nov 1, 2010

Cover of New Product & Services Development

New Product & Services Development

Jan 1, 2010

Cover of Foundations and Trends: Market Mix and Marketing Response Models: Trends and Research Opportunities

Foundations and Trends: Market Mix and Marketing Response Models: Trends and Research Opportunities