14 books • 1 series
Metrics to Value R& D
Application of the Defender Consumer Model (Classic Reprint)
Brehm's Thierleben; Allgemeine Kunde Des Thierreichs (3, PT. 1)
Aerocrane in Lots Operations
Metrics to Value R&d
Direct Assessment of Consumer Utility Functions
Defensive Strategy Models
Competitive Advertising and Pricing in Duopolies: The Implications of Relevant Set-Response Analysis (Classic Reprint)
Application of the Defender Consumer Model
Numerical Methods for Nonlinear Engineering Models
Enterprise
Essentials of New Product Management
Applying Marketing Management
Design and Marketing Of New Products (Prentice-Hall international series in management)