Masaaki Kotabe | Bookhype

MASAAKI KOTABE is a Professor at Temple University, Institution of Global Management Studies. He has published widely on the interfaces of R&D, manufacturing, and marketing in major academic journals including the Journal of Marketing, the Journal of International Business Studies, the Colubmia Journal of World Business, and the International Marketing Review.

Mar 8, 2024

Cover of Concise Introduction to Global Supply Chain Management

Concise Introduction to Global Supply Chain Management (Elgar Concise Introductions)

Jun 28, 2013

Cover of International Marketing 4E Asia Pacific

International Marketing 4E Asia Pacific

Jan 1, 2009

Cover of Emerging Trends, Threats and Opportunities in International Marketing: What Executives Need to Know

Emerging Trends, Threats and Opportunities in International Marketing: What Executives Need to Know

Apr 8, 2008

Cover of International Marketing Third Asia-Pacific Edition

International Marketing Third Asia-Pacific Edition (No Longer used)

Sep 16, 2002

Cover of Global Marketing Management Update

Global Marketing Management Update

Jul 1, 2001

Cover of Marketing Global Marketing

Marketing Global Marketing

Jun 5, 2001

Cover of Marketing Estrategico

Marketing Estrategico

Dec 16, 1999

Cover of Japanese Distribution Strategy

Japanese Distribution Strategy

Jan 23, 1998

Cover of Global Marketing Management

Global Marketing Management

Jan 1, 1997

Cover of Marketing Management

Marketing Management (Blackwell Business S.)

Aug 20, 1996

Cover of Anticompetitive Practices in Japan

Anticompetitive Practices in Japan

Jun 30, 1992

Cover of Global Sourcing Strategy

Global Sourcing Strategy