SAGE Series in Interpersonal Communication

1 total work

Personality and Interpersonal Communication

by James C. McCroskey and John A. Daly

Published 10 August 1987

Should studies of personality be central to communication research? Should the usefulness of the individual differences approach to interpersonal communication be questioned? McCroskey and Daly - while not negating the value of situational research - stress the importance of communication research which focuses on individual differences, particularly personality-type differences. This comprehensive and in-depth study will show those who tend to overestimate the influence of the situation that the person is also a critical part of the communication equation.