Irwin Series in Management and the Behavioral Sciences

2 total works

Strategic Management

by John A. Pearce and Richard B. Robinson

Published December 1985

Contemporary research in strategic management combined with Business Week material provides a currency and uniqueness to this book. Full Business Week cue studies include Yahoo, IBM, Lucent, Sony, and Daimler Chrysler.

Formulation and Implementation

by John A. Pearce

Published 1 January 1988