With increasingly tighter budgets, decreased government support and increased competition between non-profits and ever-growing needs for more services, development departments are under intense pressure to perform better each year. This workbook helps fund-raising professionals ensure that their department and campaigns are as efficient and cost-effective as possible. This comprehensive step-by-step guide to evaluating the fund development process explains the basic techniques and practical tools for carrying out a fund-raising performance evaluation and explains how to improve the effectiveness and efficiency of the development department.