A Ronald Press publication
1 total work
This updated edition provides a wide-ranging overview of the global environment of the business firm. It assesses the factors driving international trade and competition, public policies affecting international markets, and other aspects of international business one needs to know to succeed in the increasingly competitive world market. A broad perspective on international financial flows, balance of payments, and foreign exchange is provided and there is practical discussion of international codes of conduct and the roles of international economic institutions and foreign governments.