Drip-dry Shirts

by Lucienne Roberts

Published 1 January 2005
Before the Second World War the term graphic design didn't even exist. "Drip-dry Shirts: The Evolution of the Graphic Designer" celebrates the work of those pioneers who created this now familiar term. It contains the work of some of the most established and most innovative designers. A series of highly illustrated interviews with designers such as Ken Garland, Wim Crouwel, Milton Glaser, Karl Gerstner and Rosmarie Tissi place their work in historical and personal contexts as each designer reflects on their formative years and long careers. This is a book rich in anecdotes and observations as, free of many of the insecurities of youth, these designers speak honestly about what it was like to make design history.

"Visual Communication" places graphic design in a wider cultural context, highlighting the key debates and issues the practice implies. Theoretical essays discussed by today's leading designers apply the cultural theory to the real world practice of graphic design, helping students to develop sound critical judgement and informed strategies for the generation of new ideas that accurately reflect the current zeitgeist. All arts graduates are required to study cultural theory as 20 per cent of their degree courses, the study of which culminates in a written dissertation. This title is a companion study guide to this cultural theory teaching from a commercial arts perspective. The book has been edited to fit broadly into the diverse curriculae of art schools and colleges around the world and is tailored for course adoptions.