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"Franchising in Australia" is growing at a phenomenal rate yet few people truly understand the dynamics of this marketing phenomenon. While large companies are reluctant to adopt the radical changes in thinking and management style that franchising represents, small entrepreneurial companies embrace it as an effective answer to establishing a prosperous business. This practical book provides valuable information on developing a sound marketing and management foundation on which to build a dedica...

According to Jim Hoopes, the fundamental principles on which business is based-authority, power, control-are increasingly at odds with principles of life in a democratic society-freedom, equality, individualism. False Prophets critically examines the pioneering theories of the early management thinkers, such as Taylor, Follett, Mayo, and Deming, which intended to democratize corporate life yet have proved antithetical to the successful practice of business. Hoopes challenges popular management m...

Streetwise is devoted exclusively to business topics. From writing business plans, to financing, to building Web site traffic, these books provide everything ambitious business professionals need. Business happens in the real world, not the classroom. Streetwise recognises this and delivers the goods - fast. No fluff. No wasted time. Just cutting-edge information managers and small business entrepreneurs need to run their business successfully.

Learn twelve key lessons from Dunkin’ Donuts former CEO Robert Rosenberg that offer critical insights and a unique, 360-degree perspective to business leaders and managers on building one of the world’s most recognized brands. For entrepreneurs fighting for survival and leaders in growing businesses facing critical strategic decisions, competition is always fierce and the future is never certain. Throughout all the chaos, you need a mentor that has seen a business through the ins and outs and c...

Designed as a comprehensive and practical guide for franchisors, franchisees and professional advisers, this book shows franchisors how to market a franchise and choose franchisees, and advises potential franchisees on how to select a suitable franchise. The franchisor and franchisee are guided through financial considerations, franchise law and the drawing-up of a franchise agreement. The points made in the text are illustrated with case histories, and copies of essential documents are included...

Much has been written about franchising in economics over the last two decades: researchers have gained important insights, especially into how and why it works and into the reasons behind the various forms of vertical restraints usually embedded in these contracts. This authoritative volume presents the key papers that have introduced the theoretical frameworks and the empirical facts that have spurred the interest of scholars in franchising as an organizational form. By combining all these con...

Written in the style of a business ‘tell-all’, Adventures in Franchise Ownership lays out what successful franchisees do that you won’t find in most owner’s manuals and includes franchisee Christy Wilson Delk’s good, bad, and really tough days before her successful exit 15 years later. Franchisees, like most small business owners, experience times of extreme frustration, lapses in motivation, and often exit before reaching their potential and their goals. Based on Christy’s real-life franchise o...