Managers need to know the broad basis of statistical techniques in order to manage information efficiently. More importantly, they need to interpret results and to extrapolate for effective decision-making. This text aims to guide the reader through the principles of: statistical data; probability; regression and correlation analysis; forecasting; and time series analysis, emphasizing their practical applications. The authors illustrate the techniques with extensive reference to computer programs and statistical packages. Fleming and Nellis are also authors of "The Essence of Statistics for Business". and "The Essence of Business Economics" (both Prentice Hall) #9.99.