Prentice Hall Essence of Management
3 total works
Seeks to introduce students, managers and trainee managers to the esssence of business economics; to those concepts, theories and ideas which form the economist's tool kit.
An introduction to understanding the macroeconomic environment in which businesses operate. Written in a practical and readable style, it emphasises the need for managers to understand their environment and brings them up to date with the latest controversies and debates.