Prentice Hall Emerging World Market S.
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Westerners have been trying to build profitable business relationships with China for over 150 years. Yet few of them have successfully penetrated this "market of one billion." Today, an increasing number of companies are reaping huge profits due to sweeping economic reform in the People's Republic, and the merging of Hong Kong, Taiwan, and China into a financial and manufacturing powerhouse. Here's a complete guide to selling to and investing successfully in the booming region of "Greater China." Packed with case histories of companies who are reaping high profits in this region, this comprehensive resource provides dozens of business-tested strategies and proven techniques for successfully investing and manufacturing in the China Triangle.
