Available Titles Cengagenow
2 total works
Offering a blend of solid theoretical content and student accessibility, this text emphasizes applications that convey the prevalence of economics in everyday life. By applying economics to phenomenon that students are familiar with and interested in, this book demonstrates like no other text how economic analysis can be applied to virtually anything of interest, thus helping students develop true economic intuition. Additional student-oriented features include a unique active-learning format, an emphasis on developing economic analysis skills, and an outstanding visual program for exhibits and graphs.
A complete introduction to the principles of macroeconomics for the 1-term course. Available in softcover and loose leaf versions. Balanced presentation of major macro theories, thorough integration of international topics, a unique active-learning format, a wealth of interesting real-world applications, and a unique focus on the economic way of thinking are presented in an interesting and upbeat style so that students can appreciate the material. Economics on the Internet offers hands-on exercises in economics on the Internet. Visually striking full-color format. A remarkably accessible text with solid theoretical context.